Nestle Nigeria Crowned Toyota’s Evergreen Customer of 2023
Toyota Nigeria Limited has honoured Nestle Nigeria Plc with the title of Evergreen Customer of 2023. The announcement was made by Chief Michael Ade-Ojo, Chairman of Toyota Nigeria Limited, at a celebratory event in Lagos dedicated to recognising their esteemed customers.
Nestle Nigeria Plc emerged as the winner among a wide array of Toyota patrons, having consistently purchased the highest cumulative number of new Toyota vehicles over the past five years (2019–2023) from TNL-accredited dealers. In recognition of their loyalty and patronage, Nestle was awarded office equipment valued at approximately N10 million and a cash prize of N5 million.
Chief Michael Ade-Ojo encouraged other customers to draw inspiration from Nestle’s exemplary loyalty and hinted at an even more substantial reward for the 2024 Evergreen Customer—a brand-new vehicle.
Kunle Ade-Ojo, Managing Director of Toyota Nigeria Limited, emphasised the significance of the annual awards in appreciating and acknowledging customer loyalty. He stated, “At Toyota (Nigeria) Limited, the philosophy of ‘Customer First’ remains the focal point of all our activities. Therefore, at every opportunity, we like to recognise and acknowledge our customers’ overwhelming love and support for us, which has been our driving force over the years. Your unwavering patronage of the Toyota brand and unshaken loyalty to it has been awesome.”
In addition to Nestle, other notable recipients included Roxcon Nigeria Limited and Zenith International Bank, which received N3 million and N2 million respectively for securing the first and second runner-up positions in the 2023 TNL customer purchase assessment.
The ceremony concluded with Chief Ade-Ojo congratulating all the winners and expressing heartfelt gratitude for their steadfast loyalty to the Toyota brand and the company.